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Google Updates

Track confirmed changes, their impact and what to check next.

International SEO · 2026-09-08

Added documentation about regional differences in Search experience

Google added documentation describing regional Search experiences, including aggregator units, supplier units, carousels, and their participation requirements.

Confidence: 96/100 · Importance: 52/100Read analysis →
Technical SEO · 2026-08-31

Updated the European Search Dataset Licensing Program page

Google refreshed the European Search Dataset Licensing Program overview, eligibility criteria, and application details.

Confidence: 96/100 · Importance: 52/100Read analysis →
Technical SEO · 2026-08-28

Updated the favicon documentation

Google Search now lists supported favicon file formats directly in its documentation, making compatibility requirements clearer.

Confidence: 96/100 · Importance: 52/100Read analysis →
Technical SEO · 2026-07-29

Added guide on analyzing social and video platform content

Google added guidance for analyzing social and video platform content performance in Search Console.

Confidence: 96/100 · Importance: 52/100Read analysis →
Schema · 2026-07-07

Clarified how to specify sale price effective dates in Product structured data

Google added Sale duration guidance for validFrom, validThrough, and priceValidUntil in Product structured data.

Confidence: 96/100 · Importance: 65/100Read analysis →
Schema · 2026-07-07

Added category to merchant listing structured data

Google documented how Product.category can use Text or CategoryCode and align with Merchant Center category fields.

Confidence: 96/100 · Importance: 65/100Read analysis →
Technical SEO · 2026-07-01

Updating our AMP documentation

Google simplified its AMP documentation and removed outdated references to AMP Viewer, AMP Cache, and Signed Exchange.

Confidence: 96/100 · Importance: 52/100Read analysis →